expertise > marketing


Our comprehensive marketing service connects, develops and promotes brands via our culture-defining talent, content and properties to help change the way marketers approach partnership.

Masson, LLC team's offerings in brand strategy and activation; sponsorships and endorsements; creative development and design; digital and original content; naming rights; public relations; live events; branded impact; and B2B services help brands leverage the world around them to create targeted, relevant programs that deliver measurable value.

Our global insights group further provides actionable consumer, media and marketplace data that gives context to consumer behavior, directly influencing our brand engagement strategy.

Through access to our international sales team and extensive relationship network, our clients can maximize opportunities to expand their presence globally.

We are a full-service solutions provider in all areas of sports marketing, creating innovative platforms to help our partners reach the combative sports fan base.

Through Licensing, we provide our partner institutions with full-service brand protection, management and development platforms to help them e ffectively promote the production and sales of high-quality boxing and MMA licensed merchandise. Because every promotional event is unique, we work with best-in-class licensees and retailers across every distribution channel to maintain brand integrity while optimizing experiences for consumers.